Let's chat about these issues for banks and FI's...
Not every bank has dedicated and internal marketing resources. However, we can safely say that every bank needs organic growth in deposits, loans and all products, right? The easiest way to trigger and setup that organic growth comes from planning and execution of a marketing plan that meets the needs of your bank. On the same note, not every bank has the budget to hire and maintain a full-time internal marketing team. Bankific provides a comprehensive marketing solution that's far more cost effective than hiring a full-time marketing employee or team.
So, you know your bank is missing opportunities for growth. The highly influential consultant and educator, Peter Drucker said, "If you can't measure it, you can't improve it." The key to organic growth for your bank is often a matter of creating a marketing initiative that you can measure with proven metrics you can rely on; that 'softens' the targeted market and audience of decision-makers, so that your business development team can easily convert and close. At Bankific, we help you create and execute that plan and initiative, so that you're not missing out on opportunities for growth.
At Bankific, we've been there. We've been on the front-lines, on staff - leading the charge for marketing at small banks. We understand the challenges of providing cost-effective marketing in extremely competitive markets...both in terms of consumer and B2B lines of business. Bankific offers you a unique advantage...a seasoned and experienced CMO, as an ABA-Certified Financial Marketing Professional (CFMP), and who's been in bank marketing and achieved success in that field for over 15 years; and, Bankific is focused solely on banks and FI's.
Comparing Bankific to Other Marketing Agencies
Bankific Other Marketing Agencies
YES Previous Experience In Bank Marketing MAYBE
YES Solely Focused on Banks and FI's PROBABLY NOT
YES Expertise in Banking Products & Services PROBABLY NOT
Led by an American Bankers Association (ABA)
YES Certified Financial Marketing Professional (CFMP) PROBABLY
NOT
~3-4 Accounts per Account Manager OFTEN 10+*
Shared Team Experience and Intelligence of
YES over 100 Combined Years in Banking Leadership PROBABLY
NOT
* Source: databox
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